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Phillips Hikaru, Natoli Claudio: Web site trigger optimization system driving cross-channel operations. Accenture Global Services, March 2, 2011: EP2290602-A1

A marketing optimization system triggers offline marketing actions based on online behavior. The system stores trigger events including conditions for each trigger event. The system also stores captured online behavior. The system includes a cross-channel campaign engine configured to determine from ...


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Hikaru PHILLIPS, Claudio NATOLI: Web site trigger optimization system driving cross-channel operations. Accenture Global Services, March 3, 2011: US20110054920-A1

A marketing optimization system triggers offline marketing actions based on online behavior. The system stores trigger events including conditions for each trigger event. The system also stores captured online behavior. The system includes a cross-channel campaign engine configured to determine from ...


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Phillips Hikaru, Natoli Claudio: Web site trigger optimization system driving cross-channel operations. Accenture Global Services, feng xun jiang pan, April 6, 2011: CN201010251618

The invention relates to a web site trigger optimization system driving cross-channel operations. A marketing optimization system triggers offline marketing actions based on online behavior. The system stores trigger events including conditions for each trigger event. The system also stores captured ...


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PHILLIPS HIKARU, NATOLI CLAUDIO: SYSTEME DOPTIMISATION DE DECLENCHEUR DE SITE WEB ENTRAINANT DES OPERATIONS ENTRE CANAUX, WEB SITE TRIGGER OPTIMIZATION SYSTEM DRIVING CROSS-CHANNEL OPERATIONS. ACCENTURE GLOBAL SERVICES, ACCENTURE GLOBAL SERVICES, SMART & BIGGAR, April 26, 2016: CA2712325

A marketing optimization system triggers off line marketing actions based on online behavior. The system stores trigger events including conditions for each trigger event. The system also stores captured online behavior. The system includes a cross-channel campaign engine configured to determine fro ...