1
Glenn A Kramer, Mark B Vogel: Hierarchical models of consumer attributes for targeting content in a privacy-preserving manner. Encirq Corporation, Fenwick & West, December 4, 2001: US06327574 (617 worldwide citation)

A system and method provide for the interpretation and augmenting of structured documents electronically delivered to an individual consumer's computer using consumer profiles developed from and maintained with information reflecting the consumer's online and offline transactions, by selec ...


2
Kramer Glenn A, Vogel Mark B, Posner David B: Tic: customization of electronic content based on user side interpretation of online reports, with hierarchical models of consumer attributes for targeting content in a privacy-preserving manner. Transilluminant Corporation, SACHS Robert R, January 13, 2000: WO/2000/002112

A system and method provide for the interpretation and augmenting of structured documents electronically delivered to an individual consumer's computer using consumer profiles developed from and maintained with information reflecting the consumer's online and offline transactions, by selecting the v ...