1
Lee S Weinblatt: Television viewer meter. Frishauf Holtz Goodman & Woodward, September 22, 1987: US04695879 (239 worldwide citation)

A technique is provided for monitoring the viewing habits of individuals in selected households. A stationary monitoring unit is provided which cooperates with a portable monitoring unit designed to be worn on the head of the individuals in such household. The stationary monitoring unit includes a t ...


2
Lee S Weinblatt: Technique for correlating purchasing behavior of a consumer to advertisements. Frishauf Holtz Goodman Langer & Chick, May 7, 1996: US05515270 (224 worldwide citation)

Advertisements and promotions to which a consumer has been exposed are monitored together with the subsequent purchasing behavior of that consumer. The information is combined to analyze whether and to what extent the advertisements and/or promotions influenced the consumer's purchases. Purchases ar ...


3
Lee S Weinblatt: Survey of radio audience. Frishauf Holtz Goodman & Woodward, January 5, 1988: US04718106 (207 worldwide citation)

A technique for surveying an audience. A portable signal detector unit picks up audible sounds reproduced by a radio set from signals transmitted by a given radio station. Among the broadcast signals is one unique to that particular station. The unit includes means capable of identifying that signal ...


4
Lee S Weinblatt: Technique for testing television commercials. Thomas Langer, March 3, 1987: US04647964 (130 worldwide citation)

A technique is disclosed for testing the effectiveness of a television commercial before it is broadcast. The commercial is displayed to a test subject in a realistic setting which includes a choice of programs from which he can select. The reactions of the test subject in selecting from among the v ...


5
Lee S Weinblatt: Technique for correlating purchasing behavior of a consumer to advertisements. Frishauf Holtz Goodman & Woodward, March 28, 1995: US05401946 (129 worldwide citation)

Advertisements and promotions to which a consumer has been exposed are monitored together with the subsequent purchasing behavior of that consumer. The information is combined to analyze whether and to what extent the advertisements and/or promotions influenced the consumer's purchases. Purchases ar ...


6
Lee S Weinblatt: Technique for surveying a radio or a television audience. Frishauf Holtz Goodman Langer & Chick, October 10, 1995: US05457807 (84 worldwide citation)

A surveying technique transmits a combined signal made up of a programming signal and a survey signal, both of which are acoustically reproduced by a speaker in the audible range. The survey signal is uniquely coded to identify a signal source such as a radio station or television channel. At the re ...


7
Lee S Weinblatt: Eye movement monitoring apparatus. Thomas Langer, February 21, 1978: US04075657 (82 worldwide citation)

An apparatus is disclosed for testing the eye movements of a viewer in response to visual stimuli, such as an advertisement, displayed on a screen. One camera cooperates with a light source to detect eye movements indicated by a light beam deflected off the viewer's cornea. Another camera is placed ...


8
Lee S Weinblatt, Thomas Langer: Audience detection. Lee S Weinblatt, Cohen Pontani Lieberman & Pavane, December 26, 2006: US07155159 (80 worldwide citation)

An audience surveying technique for identifying individual members of an audience listening to and/or watching a program performed from a programming signal source. A stationary apparatus is operatively arranged at a reception location with a plurality of portable devices designed to be worn by the ...


9
Lee S Weinblatt: Technique for surveying a radio or a television audience. Frishauf Holtz Goodman Langer & Chick P C, May 13, 1997: US05630203 (79 worldwide citation)

A surveying technique transmits a combined signal made up of a programming signal and a surveying signal, both of which are in the audible range. The surveying signal is uniquely coded to identify a signal source such as a radio station or television channel. At the receiver, the surveying signal is ...


10
Lee S Weinblatt: Portable video and audio equipment holder for use in an automobile. Thomas Langer, January 6, 1987: US04635110 (73 worldwide citation)

An apparatus is disclosed for displaying a video program in an automobile to backseat passengers. The apparatus includes one portion which securely accomodates a TV. To it is rotatably coupled a panel which securely accomodates the VCR and can be swung against the first portion to form a space for p ...