11
Dean J Blackketter, Daniel J Zigmond, Sandra R Bernardi, Timothy F Park: Methods and apparatus for broadcasting interactive advertising using remote advertising templates. Microsoft Corporation, Workman Nydegger, September 5, 2006: US07103904 (109 worldwide citation)

Described are methods and apparatus for enhancing a television advertisement simultaneously displayed on a number of remote receivers. In one embodiment, one or more advertisement templates are stored in memory on each of the remote receivers. The templates include formatting information and data fi ...


12
Stuart Ozer, Timothy F Park, Daniel J Zigmond, Michael A Killianey: Tracking viewing behavior of advertisements on a home entertainment system. Webtv Networks, Workman Nydegger, March 16, 2004: US06708335 (99 worldwide citation)

Systems and methods for tracking viewing behavior of advertisements on home entertainment systems. A processing device associated with the home entertainment system determines that an advertisement is being displayed. For example, the processing device can recognize an identifying marker embedded in ...


13
Stuart Ozer, Timothy F Park, Daniel J Zigmond, Michael A Killianey: Tracking viewing behavior of a home entertainment system. WebTV Networks, Workman Nydegger, March 9, 2004: US06704929 (95 worldwide citation)

Systems and methods for providing and tracking viewing behavior of home entertainment systems. A viewer event such as tuning to a selected television channel, occurs at a home entertainment system. The event is coupled with information describing the programming viewed on the home entertainment syst ...


14
Bruce A Leak, Daniel J Zigmond, Dean J Blackketter: Interactive television triggers having connected content/disconnected content attribute. WebTV Networks, Workman Nydegger, December 23, 2003: US06668378 (68 worldwide citation)

Interactive television content can be classified as either disconnected content or as connected content. An interactive television system involves some receivers that cannot establish connections to the Internet and therefore cannot properly process triggers to connected content. The system also inv ...


15
Dean J Blackketter, Daniel J Zigmond: Communicating scripts in a data service channel of a video signal. Microsoft Corporation, Workman Nydegger, August 30, 2005: US06938270 (64 worldwide citation)

Described are methods and apparatus for enhancing an information resource, such as a Web page, simultaneously residing in memory on a number of remote receivers. A content creator, (e.g., a program producer, broadcaster, affiliate, cable company or satellite provider), embeds a trigger in a data ser ...


16
Daniel J Zigmond, Dean J Blackketter: Interactive television receiver unit browser that waits to send requests. WebTV Networks, Workman Nydegger & Seeley, December 11, 2001: US06330719 (60 worldwide citation)

In interactive television, a broadcaster may broadcast triggers to a great many receiver units prompting the receiver units to attempt to send requests to a single destination on the Internet at roughly the same time. Such a large number of simultaneous requests can give rise to throughput problems ...


17
Dean J Blackketter, Timothy F Park, Daniel J Zigmond, Sharon F Glusker, John Matheny: Scheduling the recording of television programs. Microsoft Corporation, Lee & Hayes PLLC, January 2, 2007: US07159232 (59 worldwide citation)

A television receiving system displays an advertisement for a future television program. If the future television program is identified as recordable, the system also displays an option to set a reminder for the advertised program and/or an option to record the advertised program on a video recorder ...


18
Dean J Blackketter, Daniel J Zigmond, Timothy F Park: Broadcast enhancement trigger addressed to multiple uniquely addressed information resources. WebTv Networks, Workman Nydegger & Seeley, May 6, 2003: US06560777 (58 worldwide citation)

The invention is a method and apparatus for simultaneously enhancing two or more unique HTML pages (information resources) using a single enhancement trigger. A content creator, (e.g., a program producer, broadcaster, affiliate, cable company, or satellite provider), embeds an enhancement trigger in ...


19
Daniel J Zigmond: Combining real-time and batch mode logical address links. Microsoft Corporation, Workman Nydegger, January 24, 2006: US06990678 (55 worldwide citation)

Systems and methods for displaying Internet content associated with television programming. Content associated with a program included in the television programming is automatically displayed by a set top box. Before the broadcast of a program, listing information or EPG data is stored at the set to ...


20
Dean J Blackketter, Timothy F Park, Daniel J Zigmond, John R Matheny: Method and apparatus for indexing video programs. Microsoft Corporation, Lee & Hayes PLLC, March 27, 2007: US07197758 (54 worldwide citation)

A television program is received that includes an index that identifies multiple television program segments contained in the television program. The index of program segments is displayed to a television viewer, and the television viewer is allowed to select at least one program segment for recordi ...