1
William H. Gates III
Xuedong D Huang, William H Gates III, Eric J Horvitz, Joshua T Goodman, Bradly A Brunell, Susan T Dumais, Gary W Flake, Trenholme J Griffin, Oliver Hurst Hiller: Targeted advertising in brick-and-mortar establishments. Microsoft Corporation, Dan Choi, Carole Boelitz, Micky Minhas, May 13, 2014: US08725567 (2 worldwide citation)

Architecture for presenting advertisements in realtime in retail establishments. A sensor component includes sensors for collecting information about a customer or group of customers as they move through the store. The sensors can include capability for image processing, audio processing, light sens ...


2
Bradly A Brunell, Susan T Dumais, Joshua T Goodman, Eric J Horvitz, Gary Flake, Anoop Gupta, Christopher A Meek, Ramez Naam, Kyle Peltonen: Anonymous and secure network-based interaction. Microsoft Corporation, Lee & Hayes PLLC, July 19, 2011: US07984169 (6 worldwide citation)

The subject disclosure pertains to anonymous network interaction. More specifically, mechanisms are provided to ensure anonymity with respect network interaction such that third parties are unable to determine the source and/or intent of communications. Accordingly, entities can anonymize all outgoi ...


3
Gary W Flake, Eric J Horvitz, Joshua T Goodman, Eric D Brill, Bradly A Brunell, Susan T Dumais, Alexander G Gounares, Trenholme J Griffin, Oliver Hurst Hiller, Raymond E Ozzie: User-controlled profile sharing. Microsoft Corporation, Lee & Hayes PLLC, June 30, 2009: US07552862 (6 worldwide citation)

Architecture is provided that facilitates user-controlled access to user profile information. A user is allowed to selectively expose (or mask) portions of his/her profile to third parties. Additionally, advertisers and/or content providers can offer incentives or enticement in response to the accep ...


4
Bradly A Brunell, Susan T Dumais, Joshua T Goodman, Eric J Horvitz, Gary Flake, Anoop Gupta, Christopher A Meek, Ramez Naam, Kyle Peltonen: Anonymous and secure network-based interaction. Microsoft Corporation, Lee & Hayes PLLC, June 4, 2013: US08458349 (2 worldwide citation)

The subject disclosure pertains to anonymous network interaction. More specifically, mechanisms are provided to ensure anonymity with respect network interaction such that third parties are unable to determine the source and/or intent of communications. Accordingly, entities may anonymize all outgoi ...


5
Gary W Flake, Eric J Horvitz, Joshua T Goodman, Eric D Brill, Bradly A Brunell, Susan T Dumais, Alexander G Gounares, Trenholme J Griffin, Oliver Hurst Hiller, Raymond E Ozzie: Content presentation based on user preferences. Microsoft Corporation, Lee & Hayes PLLC, November 27, 2012: US08317097 (2 worldwide citation)

Architecture is provided that facilitates user-controlled access to user profile information related to spam filtering. A user is allowed to selectively expose (or mask) portions of his/her profile related to spam filtering to third parties. Additionally, advertisers and/or content providers can off ...


6
Gary W Flake, Eric J Horvitz, Joshua T Goodman, Eric D Brill, Bradly A Brunell, Susan T Dumais, Alexander G Gounares, Trenholme J Griffin, Oliver Hurst Hiller, Raymond E Ozzie: Content presentation based on user preferences. Microsoft Corporation, Lee & Hayes PLLC, August 16, 2011: US07997485 (2 worldwide citation)

Architecture is provided that facilitates user-controlled access to user profile information. A user is allowed to selectively expose (or mask) portions of his/her profile to third parties. Additionally, advertisers and/or content providers can offer incentives or enticement in response to the accep ...


7
Christopher A Meek, Eric J Horvitz, Joshua T Goodman, Gary W Flake, Oliver Hurst Hiller, Anoop Gupta, Ramez Naam, Kenneth A Moss, William H Gates III, John C Platt, Trenholme J Griffin, Bradly A Brunell: Data management in social networks. Microsoft Technology Licensing, Sandy Swain, Judy Yee, Micky Minhas, September 22, 2015: US09141704

Architecture that monitors interaction data (e.g., search queries, query results and click-through rates), and provides users with links to other users that fall into similar categories with respect to the foregoing monitored activities (e.g., providing links to individuals and groups that share com ...


8
Christopher A Meek, Eric J Horvitz, Joshua T Goodman, Gary W Flake, Oliver Hurst Hiller, Anoop Gupta, Ramez Naam, Kenneth A Moss, William H Gates III, John C Platt, Trenholme J Griffin, Bradly A Brunell: Search engine that identifies and uses social networks in communications, retrieval, and electronic commerce. Microsoft Technology Licensing, Steve Wight, Sandy Swain, Micky Minhas, July 19, 2016: US09396269

Architecture that monitors interaction data (e.g., search queries, query results and click-through rates), and provides users with links to other users that fall into similar categories with respect to the foregoing monitored activities (e.g., providing links to individuals and groups that share com ...


9
Gary W Flake, Eric J Horvitz, Joshua T Goodman, Eric D Brill, Bradly A Brunell, Susan T Dumais, Alexander G Gounares, Trenholme J Griffin, Oliver Hurst Hiller, Raymond E Ozzie: User-controlled profile sharing. Microsoft Corporation, Amin Turocy & Calvin, January 3, 2008: US20080000964-A1

Architecture is provided that facilitates user-controlled access to user profile information. A user is allowed to selectively expose (or mask) portions of his/her profile to third parties. Additionally, advertisers and/or content providers can offer incentives or enticement in response to the accep ...


10
Gary W Flake, William H Gates, Eric J Horvitz, Joshua T Goodman, Bradly A Brunell, Susan T Dumais, Alexander G Gounares, Trenholme J Griffin, Xuedong D Huang, Oliver Hurst Hiller, Kenneth A Moss, Kyle G Peltonen, John C Platt: Employment of offline behavior to display online content. Microsoft Corporation, Amin Turocy & Calvin, January 3, 2008: US20080004884-A1

Architecture for targeted advertising using offline user behavior information. Information relating to offline behavior can be collected from cell phones, geolocation systems, credit card information, restaurants, grocery stores, etc., and this information is aggregated and employed in connection wi ...



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