08874592 is referenced by 1 patents and cites 134 patents.

The subject disclosure pertains to web searches and more particularly toward influencing resultant content to increase relevancy. The resultant content can be influenced by reconfiguring a query and/or filtering results based on user location and/or context information (e.g., user characteristics/profile, prior interaction/usage temporal, current events, and third party state/context . . . ). Furthermore, the disclosure provides for query execution on at least a subset of designated web content, for example as specified by a user. Still further yet, a localized marketing system is disclosed that provides discount offers to users that match merchant criteria including proximity. A system for actively probing populations of users with different parameters and monitoring responses can be employed to collect data for identifying the best discounts and deadlines to offer to users to achieve desired results.

Title
Search guided by location and context
Application Number
11/427287
Publication Number
8874592 (B2)
Application Date
June 28, 2006
Publication Date
October 28, 2014
Inventor
Kenneth A Moss
Mercer Island
WA, US
Oliver Hurst Hiller
New York
NY, US
Trenholme J Griffin
Bainbridge Island
WA, US
Surajit Chaudhuri
Redmond
WA, US
Joshua T Goodman
Redmond
WA, US
Eric J Horvitz
Kirkland
WA, US
William H Gates III
Medina
WA, US
Gary W Flake
Bellevue
WA, US
Agent
Mickey Minhas
Judy Yee
Dan Choi
Assignee
Microsoft Corporation
WA, US
IPC
G06F 17/30
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