08863174 is referenced by 21 patents and cites 3 patents.

A method is disclosed for delivering targeted advertising data over an Internet Protocol Television (IPTV) network including but not limited to displaying in a picture in picture queue display, a set of follow-on advertisements comprising less than all of the plurality of follow-on advertisements; rotating one of the set of follow-on advertisements off of the on-screen picture in picture queue display to an off-screen storage; and rotating another one of the follow-on advertisements from the off-screen storage to the on screen picture in picture queue display. A system and computer program are disclosed for practicing the method.

Title
System and method for delivering targeted advertising data in an internet protocol television system
Application Number
13/672474
Publication Number
8863174 (B2)
Application Date
November 8, 2012
Publication Date
October 14, 2014
Inventor
Mary Catherine McCarthy
San Antonio
TX, US
Scott Alan
San Antonio
TX, US
Jeffrey G Weber
San Antonio
TX, US
Roland Neil
San Antonio
TX, US
Agent
G Michael Roebuck
Assignee
AT&T Intellectual Property I
GA, US
IPC
H04N 21/2668
H04N 21/43
H04N 7/16
H04N 21/24
H04N 21/258
H04N 21/61
H04N 21/6405
H04N 21/431
H04N 7/10
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