08434103 is referenced by 155 patents and cites 89 patents.

A method of substituting content during a program break, includes: detecting a break in a broadcast program, and in response to the break, showing substitute content. A method of substituting broadcast content displayed on a screen, includes: determining an occurrence of a break in a broadcast content; and in response to the occurrence of the break, displaying substitute content on the screen. The method may further include: displaying the broadcast content when the break terminates.

Title
Method of substituting content during program breaks
Application Number
9/963136
Publication Number
8434103 (B2)
Application Date
September 24, 2001
Publication Date
April 30, 2013
Inventor
Robert E Novak
Kirkland
WA, US
Douglas A Miller
Seattle
WA, US
Ted Tsuchida
Woodinville
WA, US
Agent
Robert J Starr
Troy A Van Aacken
Assignee
ARRIS Group
GA, US
IPC
H04N 7/10
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