08195499 is referenced by 13 patents and cites 60 patents.

A computer implemented method, apparatus, and computer usable program product for optimizing loss leader merchandizing. The process parses event data to identify physical patterns of customer behavior, wherein the event data is derived from a continuous video stream captured at a retail facility, and associates the physical patterns of customer behavior with customer profile data to form dynamic customer profiles. The process then analyzes the dynamic customer profiles to identify types of customers and presents marketing incentives for a set of loss leader items to customers of a selected customer type, wherein the set of loss leader items are selected based on the dynamic profiles.

Title
Identifying customer behavioral types from a continuous video stream for use in optimizing loss leader merchandizing
Application Number
11/861975
Publication Number
8195499 (B2)
Application Date
September 26, 2007
Publication Date
June 5, 2012
Inventor
James R Kraemer
Santa Fe
NM, US
Robert Lee Angell
Salt Lake City
UT, US
Agent
John R Pivnichny
Yee & Associates P C
Assignee
International Business Machines Corporation
NY, US
IPC
G06Q 10/00
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