08117037 is referenced by 128 patents and cites 60 patents.

An adaptive advertising apparatus and associated methods. In one embodiment, the apparatus comprises a computer readable medium having at least one computer program disposed thereon, the at least one program being configured to adaptively present (e.g., display) advertising-related content (e.g., audio, video, images, etc.) that is contextually related to inputs provided via an input device such as a for example touch-screen display device. In one variant, the at least one program analyzes user input to determine a context of the input, and selects advertising related to the context for presentation to the user.

Adaptive information presentation apparatus and methods
Application Number
Publication Number
8117037 (B2)
Application Date
February 24, 2010
Publication Date
February 14, 2012
Robert F Gazdzinski
San Diego
Gazdzinski & Associates PC
G10L 15/00
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