08117037 is referenced by 101 patents and cites 60 patents.

An adaptive advertising apparatus and associated methods. In one embodiment, the apparatus comprises a computer readable medium having at least one computer program disposed thereon, the at least one program being configured to adaptively present (e.g., display) advertising-related content (e.g., audio, video, images, etc.) that is contextually related to inputs provided via an input device such as a for example touch-screen display device. In one variant, the at least one program analyzes user input to determine a context of the input, and selects advertising related to the context for presentation to the user.

Title
Adaptive information presentation apparatus and methods
Application Number
12/711692
Publication Number
8117037 (B2)
Application Date
February 24, 2010
Publication Date
February 14, 2012
Inventor
Robert F Gazdzinski
San Diego
CA, US
Agent
Gazdzinski & Associates PC
IPC
G10L 15/00
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