A strategy is described for annotating a digital map. According to one exemplary aspect, the user can link a single uploaded object to multiple locations within a map (or maps) without requiring separate uploading and storing operations. According to another exemplary aspect, the user can specify a range of zoom levels in which an object is made visible on the map. According to another exemplary aspect, the user can instruct map processing functionality (MPF) to automatically extract objects from a data source (such as an RSS data source) and annotate the map with the objects. Still further aspects are described.