A financial transaction system. The present invention includes a method for performing a financial transaction, wherein a cardholder makes a purchase from a merchant using credit established at a financial institution. The method begins when the merchant transmits a merchant offer including merchant information about the purchase to the cardholder. The cardholder transmits the merchant information along with cardholder information to the financial institution. The financial institution then transmits payment for the purchase to a merchant account and sends a payment notification to the merchant indicating that payment for the purchase has been made and that the merchant offer has been accepted.