06253203 is referenced by 485 patents and cites 6 patents.

A method, apparatus, article of manufacture, and a memory structure for storing and retrieving data in a database implementing privacy control is disclosed. The apparatus comprises a data storage device, storing a database table comprising a plurality of data columns an at least one data control column for storing data control information reflecting consumer privacy parameters, wherein the database table comprises an identity segment for storing identity information and a personal information segment for storing personal information, and a processor, operatively coupled to the data storage device, the processor implementing a dataview suite for presenting data retrieved from the database table in accordance with the data control information. The method comprises the steps of extending a database table comprising a plurality of data columns to include at least one data control column for storing data control information reflecting at least one consumer privacy parameter, string identity information about the consumer in an identity segment of the database table and personal information about the consumer in a personal information segment of the database table, receiving a data request from a requesting entity having data privileges, and providing the data to the requesting entity via a dataview selected in accordance with the requesting entity's data privileges, the dataview masking the data in accordance with the consumer privacy parameter. The program storage device comprises a medium for storing instructions performing the method steps outlined above.

Title
Privacy-enhanced database
Application Number
9/165784
Publication Number
6253203 (B1)
Application Date
October 2, 1998
Publication Date
June 26, 2001
Inventor
Renda K Ozden
San Diego
CA, US
Adriaan W Veldhuisen
San Marcos
CA, US
David A Ramsey
Lexington
SC, US
Reid M Watts
Lexington
SC, US
Todd A Walter
Poway
CA, US
Richard G Stellwagen Jr
Poway
CA, US
Kenneth W O&apos Flaherty
San Diego
CA, US
Agent
Gates & Cooper
US
Assignee
NCR Corporation
OH, US
IPC
G06F 17/30
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