06029141 is referenced by 1209 patents and cites 10 patents.

Disclosed is an Internet-based referral system that enables individuals and other business entities ("associates") to market products, in return for a commission, that are sold from a merchant's Web site. The system includes automated registration software that runs on the merchant's Web site to allow entities to register as associates. Following registration, the associate sets up a Web site (or other information dissemination system) to distribute hypertextual catalog documents that includes marketing information (product reviews, recommendations, etc.) about selected products of the merchant. In association with each such product, the catalog document includes a hypertextual "referral link" that allows a user ("customer") to link to the merchant's site and purchase the product. When a customer selects a referral link, the customer's computer transmits unique IDs of the selected product and of the associate to the merchant's site, allowing the merchant to identify the product and the referring associate. If the customer subsequently purchases the product from the merchant's site, a commission is automatically credited to an account of the referring associate. The merchant site also implements an electronic shopping cart that allows the customer to select products from multiple different Web sites, and then perform a single "check out" from the merchant's site.

Title
Internet-based customer referral system
Application Number
8/883770
Publication Number
6029141
Application Date
June 27, 1997
Publication Date
February 22, 2000
Inventor
Thomas K Schonhoff
Seattle
WA, US
Ellen L Ratajak
Seattle
WA, US
Sheldon J Kaphan
Seattle
WA, US
Jeffrey P Bezos
Seattle
WA, US
Agent
Knobbe Martens Olson & Bear
Assignee
Amazon com
WA, US
IPC
G06F 17/60
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