06029045 is referenced by 601 patents and cites 4 patents.

A system for communicating a programming data stream and a data stream containing pieces of local content data that are going to be inserted into a local content space in the programming data stream at some predetermined time is provided in which the programming data stream and the local content digital data stream are transmitted to a set-top box in a house of a user, the set-top box stores a predetermined portion of the pieces of local content data based on predetermined criteria, and the set-top box identifies a local content space in the programming data stream. The set-top box may also select a particular piece of local content from the storing system to insert into the local content space in the programming data stream based on a plurality of predetermined preferences of the user, retrieve that selected piece of local content from said storage means, and insert that selected piece of local content into said programming data stream at said local content space so that individualized local content specific to the user of the set-top box is inserted into the programming data stream.

Title
System and method for inserting local content into programming content
Application Number
8/987337
Publication Number
6029045
Application Date
December 9, 1997
Publication Date
February 22, 2000
Inventor
Jonathan S Kau
San Leandro
CA, US
William G Mears
Scotts Valley
CA, US
Martin R Picco
Santa Cruz
CA, US
Agent
Gray Cary Ware & Freidenrich
Assignee
Cogent Technology
CA, US
IPC
H04N 7/14
H04H 1/00
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