06026368 is referenced by 610 patents and cites 24 patents.

Prioritized queues of advertising and content data are generated by a queue builder and sent to an on-line queue manager. A computer mediated communications network provides content and subscriber data to the queue builder and receives content segment play lists from the on-line queue manager. An exposure accounting module calculates and stores information about the number of exposures of targeted material received by subscribers and generates billing information. An information warehouse manager is employed to receive data from advertisers' data bases and third party sources as well as from the computer mediated communications network.

Title
On-line interactive system and method for providing content and advertising information to a targeted set of viewers
Application Number
8/503268
Publication Number
6026368
Application Date
July 17, 1995
Publication Date
February 15, 2000
Inventor
Matthew Brown Walker
Arlington
VA, US
Yale Robert Brown
Falls Church
VA, US
Agent
Beall Law Offices
Assignee
24 7 Media
NY, US
IPC
G06F 17/60
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