An auditory subliminal programming system includes a subliminal message encoder that generates fixed frequency security tones and combines them with a subliminal message signal to produce an encoded subliminal message signal which is recorded on audio tape or the like. A corresponding subliminal decoder/mixer is connected as part of a user's conventional stereo system and receives as inputs an audio program selected by the user and the encoded subliminal message. The decoder/mixer filters the security tones, if present, from the subliminal message and combines the message signals with selected low frequency signals associated with enhanced relaxation and concentration to produce a composite auditory subliminal signal. The decoder/mixer combines the composite subliminal signal with the selected audio program signals to form composite signals only if it detects the presence of the security tones in the subliminal message signal. The decoder/mixer outputs the composite signal to the audio inputs of a conventional audio amplifier where it is amplified and broadcast by conventional audio speakers.